Privaceum—Where Privacy Lives on Web3

True privacy is contextual and collaborative. Privaceum recognizes that, in web3, we have the opportunity to coordinate incentives, governance, and transparency using a more powerful conceptual model that allows privacy to emerge from a network of trusted relationships.


Where Privacy Lives on Web3
Step 1: A decentralized, blockchain-based privacy trust protocol that supports and incentivizes cooperative interaction between humans, companies, and devices.
Step 2: Empower people with contextually-specific control over individual privacy choices, assisted by composable, reusable, and community-adaptive primitives.
Step 3: Technology that helps privacy-impacting devices align their behaviors with our expectations, using partial-knowledge verification systems to build user trust.
Result: Privaceum Protocol—a fundamental step forward towards true, human-centered privacy.

Meaningful Privacy with Built-in Trust

Users need to trust that devices are acting in accordance with their privacy expectations. Privaceum designs trust into the architecture with a dynamic, verifiable, and adaptive protocol.

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Individualized

Everybody has different privacy needs and expectations that change depending on context. Each user has their own soulbound token, accessible via the blockchain, that expresses their expectations as privacy rules.

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Composable Rulesets

Our unique hybrid ruleset NFTs codify collections of privacy rules. A ruleset token is designed to be composable and reusable, and features a royalty-paying use model and community-adaptive governance.

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Daoonomy

With our Daoonomy, members and domain experts work together to construct the contextual hierarchy, schema, and other attributes needed to describe privacy scenarios that are contextually and culturally responsive.

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Device Integration

Privacy-impacting devices and services take advantage of a common architecture without reinventing the wheel. Devices retrieve a user's privacy preferences from their soulbound token and align their behaviors accordingly.

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Verify and Audit

Devices submit confirmatory data to the blockchain about their activity state in response to user preferences. Members of an auditor marketplace analyze the device's reaction and the network incentivizes the device appropriately.

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BUIDLer-Friendly

We enable a rich model for BUIDLer integration on many levels, from daoonomies and royaltized rulesets to privacy end-user vertical markets to customized dApps to entirely new functionality through smart contract integration.

The Privacy Awareness Network Identity Token (PANID)

The PANID has a unique design that combines aspects of "soulbound" tokens (SBTs), which are non-transferably attached to an identity, with innovative NFT functionality such as configurability and composability. It is one of the Privaceum protocol's fundamental units that function as chain primitives.
PANID

A PANID defines the boundaries of an identity's privacy expectations as a "rule base" that is reactive to changes in context, location, group, role, and other attributes. That rule base is itself made of composable, reusable privacy ruleset NFTs. This architecture enables the rule base to be accessible via the blockchain and readable by entities that want to understand an individual's privacy preferences across the web, blockchain, web3, robot, IoT, and wearable environments.


Privacy expectations organized in this way are not synonymous with identity, but are an important aspect of identity because they reveal how a person wants others to see or not see them in different roles and contexts. The PANID primitive can be extended to entirely new classes of attributes to address a range of related problems, such as identity, data marketplaces, personalization, inbound and outbound content control, and reputation.

Daoonomy

The Privaceum Daoonomy enables individuals and groups to work together to construct the schema and contextual hierarchies for privacy scenarios that are responsive to users' needs.



Composable

The daoonomy is a universal way of thinking about the structure of shared concepts, values, and other taxa that allows them to be used by other systems as composable building blocks. The daoonomy is made up of individual daoonomy sets that hierarchically define groups of related taxa.

Adaptively-Governed

Each daoonomy set can be created and adaptively governed by its own DAO community. Each daoonomy set can also independently define economic incentives whereby the governing community is rewarded in proportion to the set's usefulness.
 

Universe of DAOs

The daoonomy is a powerful new way of structuring curated information whose applicability is far-reaching. As a source of independently governed and adaptive shared concepts, values, and parameters, it encourages entirely new models of
community to grow.

Averify

On a technical level, Privaceum aligns device and service behavioral control with human expectations; but, at a different level, we are cultivating the trust between technology and people that emerges when things continually act in the way they are expected to act.

Averify pathway

The Averify component ensures that a person's expressed privacy preferences are being respected by devices and services. Coincident with a privacy interaction, the device or service submits a package of confirmatory data. An independent auditor node verifies that this data package confirms the device's adherence to the privacy preferences. The protocol incentivizes the good behavior of confirmatory data providers and auditors using a system of rewards, bond slashing, and corrections.

Averify is essentially an economy or marketplace in which entities can share data that proves a desired behavior was in accord with expectations. In Averify, the collaborating parties do not need to know one another's identity or have deep knowledge of one another's internal mechanics. But, with "partial knowledge verification" of the inputs and the end state of the data provider, it is possible for an auditor to assess whether the data provider acted within bounds. Outcomes over time may be used by others to evaluate the quality or reputation of data providers, as well as to reward, deter, or align the objectives of actors in a trust network.

Privaceum's Atokenomics

Privaceum is a protocol without its own token. Polkadot's DOT token is used for value exchanges, transaction fees, and certain other fees.

Feel the power of a master token

Using DOT for value exchanges between participants allows Privaceum to focus on its core mission—privacy—instead of on the tokenomics of a protocol token. Participants can obtain DOT tokens via already existing mechanisms and use them seamlessly for Privaceum activities. They get the financial security of DOT's overall stability and widespread adoption.

Usefulness is our AIM

A healthy protocol needs people to do useful things, such as build and share privacy rulesets. The fundamental driver of value on Privaceum is the usefulness of an entity's contribution rather than the quantity of token held. We measure the overall usefulness of activities with our Activity Impact Matrix (AIM).

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Participants get their share

When you build something useful, more transaction and protocol fees are gathered in DOT from those using it, increasing the supply of DOT in the treasury. Everyone participating is entitled to capture value proportional to their own efforts to support the protocol. This model represents a new way of encouraging long-term participant engagement that avoids many of the pitfalls of airdrops and passive token staking.

Participants rule

Privaceum's participation model encourages better governance by entrusting the power to enact change to the people and entities whose activities are most supportive of the protocol. As your actvity impact matrix improves, so does your power to enact change.

Imagine One Protocol That Brings It All Together


While it isn't practical to say 'I must have privacy all the time,' it also isn't reasonable to surrender and say 'privacy is dead.' Sometimes we need to relinquish some privacy for security in a specific context like an airport, but still be able to set privacy limits elsewhere. Privaceum provides the tools to make the fine-grained choices necessary for control and ownership of your privacy.

Imagine that, when you enter a given area or context, your favorite dApp powered by the Privaceum blockchain shows a privacy trust score of privacy-impacting devices in the area and their current and historical level of compliance with people's privacy expectations as evaluated by Averify.

As you move from place to place with the dApp, it provides privacy-impacting devices with access to your privacy preferences via Privaceum. This dynamic exchange between the dApp and devices creates a 'privacy awareness network' that, over time, encompasses ever-expanding contexts such as shopping, travel, healthcare, and even cities.

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Build It and BUIDLers Will Come

The Privaceum protocol provides the architecture and a rich set of built-in primitives to solve privacy-related problems. We also enable a rich model for integration on many levels, from daoonomies and royaltized rulesets to privacy end-user vertical markets to customized dApps to entirely new functionality through smart contract integration.

Collaborative Creation

A privacy protocol needs a nuanced understanding of the contexts, roles, actions, constraints, and parameters that describe privacy. Our royalty model encourages a variety of participants to engage in the collaborative project of creating, sharing, and participating in the governance of daoonomy sets and shared privacy rulesets.

Averifiers

The Averifier ecosystem provides a revenue model for devices/services who submit confirmatory data, auditor nodes who do the verification, and challengers who ensure the accuracy of audit results. There are also opportunities for integrators to build control models for different device types and verification models auditors use to evaluate different types of confirmation data.

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Decentralized dApp Ecosystem

Privaceum does not have a centralized frontend dApp. It instead incentivizes integrators to develop and deploy their own customized dApps to serve different privacy end-user vertical markets, support the needs of different participant capabilities within the protocol (e.g., auditor node management), and support seamless integration with other blockchains or Polkadot parachains.

Smart Contract Integration

Privaceum includes smart contract features that allow developer-integrators to build entirely new capabilities leveraging the building blocks of the chain, such as data sharing marketplaces, preference systems using the PANID attribute techology, identity solutions, and ruleset conflict resolution and consensus models.

Imagine a Partnership of Trust


User Partners

People who join Privaceum because they care about their privacy

check_circle_outline Broadcast your privacy presence and preferences to nearby privacy-impacting devices and services.

check_circle_outline Manage and keep control of your privacy preferences with your favorite dApp dashboard from a decentralized ecosystem.

check_circle_outline Take advantage of contextually-relevant defaults and refine your preferences over time.

check_circle_outline View real-time indicators of the trust level of devices in the immediate environment with your favorite integrator's dApp.

check_circle_outline Easily transfer privacy authority to harmonize privacy expectations in complex environments.

Device Partners

Makers who create privacy-impacting devices, components, and software

check_circle_outline Participate in a multi-stakeholder, verified trust model and become a brand consumers trust to respect their privacy.

check_circle_outline Take advantage of a common, standardized, open source privacy architecture without reinventing the wheel.

check_circle_outline Enable users to see a real-time indicator that you respect their privacy.

check_circle_outline Approach privacy design in a manner that respects people's choices and employs the blockchain for transparency and accountability.

 

Group and Context Partners

Contexts, groups, and locations that establish zones of privacy

check_circle_outline Useful for places or contexts with particular cultural expectations or regulatory requirements, such as medical centers, courthouses, shopping centers, and airports.

check_circle_outline Define and share specific privacy expectation settings to everyone as they enter your zone.

check_circle_outline Automatically negotiate privacy authority transfers as needed.

check_circle_outline Participate in the community-adaptive governance of the network to establish schemas, defaults, weightings, and contextual hierarchies for your areas of concern.